{"id":3128,"date":"2025-06-10T07:54:30","date_gmt":"2025-06-10T07:54:30","guid":{"rendered":"https:\/\/adsforchange.co\/?p=3128"},"modified":"2026-01-19T16:07:51","modified_gmt":"2026-01-19T16:07:51","slug":"federation-envie-histoires-impact-insertion-professionnelle-federation-envie","status":"publish","type":"post","link":"https:\/\/adsforchange.co\/en\/federation-envie-histoires-impact-insertion-professionnelle-federation-envie\/","title":{"rendered":"Envy Federation"},"content":{"rendered":"<h1>Generate over \u20ac200k in refurbished sales with the Envie Federation<\/h1>\n<p><img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/adsforchange.co\/wp-content\/uploads\/2025\/06\/Gemini_Generated_Image_h9qzg4h9qzg4h9qz-1024x506.png\" sizes=\"(max-width: 640px) 100vw, 640px\" srcset=\"https:\/\/adsforchange.co\/wp-content\/uploads\/2025\/06\/Gemini_Generated_Image_h9qzg4h9qzg4h9qz-1024x506.png 1024w, https:\/\/adsforchange.co\/wp-content\/uploads\/2025\/06\/Gemini_Generated_Image_h9qzg4h9qzg4h9qz-300x148.png 300w, https:\/\/adsforchange.co\/wp-content\/uploads\/2025\/06\/Gemini_Generated_Image_h9qzg4h9qzg4h9qz-768x380.png 768w, https:\/\/adsforchange.co\/wp-content\/uploads\/2025\/06\/Gemini_Generated_Image_h9qzg4h9qzg4h9qz-18x9.png 18w, https:\/\/adsforchange.co\/wp-content\/uploads\/2025\/06\/Gemini_Generated_Image_h9qzg4h9qzg4h9qz.png 1408w\" alt=\"\" width=\"640\" height=\"316\" \/><\/p>\n<p>The Federation <a href=\"https:\/\/www.envie.org\/\">Envy<\/a> avait un objectif ambitieux : d\u00e9velopper son chiffre d\u2019affaires en magasin et en ligne sur tout le territoire, tout en s\u2019appuyant sur une strat\u00e9gie d\u2019\u00e9conomie circulaire. Cependant, leur compte Ad Grants souffrait d\u2019une visibilit\u00e9 limit\u00e9e, ne diffusant que sur le nom de la marque, ce qui emp\u00eachait d\u2019attirer une nouvelle client\u00e8le non initi\u00e9e au r\u00e9seau Envie.Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.<\/p>\n<h4 data-path-to-node=\"6\">The Stakes<\/h4>\n<p data-path-to-node=\"7\">Le d\u00e9fi \u00e9tait double : d\u2019abord, sortir de la \u00ab\u00a0prison de marque\u00a0\u00bb pour capter l\u2019attention d\u2019un public plus large cherchant des produits reconditionn\u00e9s sans conna\u00eetre l\u2019enseigne. Ensuite, r\u00e9ussir \u00e0 unifier le parcours digital et physique via un tracking pr\u00e9cis, afin que les investissements publicitaires en ligne se traduisent par des visites et des ventes concr\u00e8tes en magasin.<\/p>\n<h4 data-path-to-node=\"8\">The Solution Implemented<\/h4>\n<p data-path-to-node=\"9\">To meet this local business challenge, Ads for Change deployed an offensive and structured strategy: First, the creation of <b data-path-to-node=\"9\" data-index-in-node=\"139\">64 Search campaigns<\/b> Local and national searches allowed us to position ourselves on generic queries (e.g., &quot;refurbished appliances&quot;). This approach, supported by a thorough semantic analysis, guaranteed visibility to prospects actively searching for answers. Secondly, we implemented a two-stage bidding strategy \u2013 manual CPC for the initial launch, then <b data-path-to-node=\"9\" data-index-in-node=\"496\">Automation<\/b> \u2013 a permis de s\u00e9curiser le budget tout en maximisant les conversions une fois la donn\u00e9e r\u00e9colt\u00e9e. Enfin, la mise en place d\u2019un <b data-path-to-node=\"9\" data-index-in-node=\"638\">Drive-to-Store Tracking<\/b> via Google My Business a permis de mesurer les visites physiques g\u00e9n\u00e9r\u00e9es par les clics, validant l\u2019impact omnicanal.<\/p>\n<h3 data-path-to-node=\"10\">Results Obtained<\/h3>\n<p data-path-to-node=\"11\">Les r\u00e9sultats d\u00e9montrent l\u2019efficacit\u00e9 de ce pivot strat\u00e9gique vers l\u2019acquisition pure : <b data-path-to-node=\"11\" data-index-in-node=\"88\">274 000 \u20ac de Chiffre d\u2019Affaires<\/b> were generated in 2024 thanks to this redesign. The Ad Grants channel became the <b data-path-to-node=\"11\" data-index-in-node=\"200\">2\u00e8me levier d\u2019acquisition<\/b> from the federation, with an increase in <b data-path-to-node=\"11\" data-index-in-node=\"263\">+110 % new users<\/b>. Even more striking, the traffic structure has radically changed: the share of &quot;generic&quot; traffic (new customer acquisition) has jumped by <b data-path-to-node=\"11\" data-index-in-node=\"440\">8 % to 58 %<\/b>, proving that the brand is no longer just preaching to the choir, but is now appealing to an audience<\/p>","protected":false},"excerpt":{"rendered":"<p>G\u00e9n\u00e9rer +200k\u20ac de ventes reconditionn\u00e9s\u00a0 avec la F\u00e9d\u00e9ration Envie La F\u00e9d\u00e9ration Envie avait un objectif ambitieux : d\u00e9velopper son chiffre d\u2019affaires en magasin et en ligne sur tout le territoire, tout en s\u2019appuyant sur une strat\u00e9gie d\u2019\u00e9conomie circulaire. Cependant, leur compte Ad Grants souffrait d\u2019une visibilit\u00e9 limit\u00e9e, ne diffusant que sur le nom de la [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":3765,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[32],"tags":[],"class_list":["post-3128","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-etude-de-cas-ess"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>F\u00e9d\u00e9ration Envie - Ads for change<\/title>\n<meta name=\"description\" content=\"Explorez l&#039;histoire inspirante de l&#039;association Envie, qui favorise l&#039;insertion professionnelle \u00e0 travers l&#039;\u00e9conomie circulaire, et d\u00e9couvrez comment elle aide \u00e0 briser les barri\u00e8res pour offrir des opportunit\u00e9s d&#039;emploi.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/adsforchange.co\/en\/federation-envie-histoires-impact-insertion-professionnelle-federation-envie\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"F\u00e9d\u00e9ration Envie - Ads for change\" \/>\n<meta property=\"og:description\" content=\"Explorez l&#039;histoire inspirante de l&#039;association Envie, qui favorise l&#039;insertion professionnelle \u00e0 travers l&#039;\u00e9conomie circulaire, et d\u00e9couvrez comment elle aide \u00e0 briser les barri\u00e8res pour offrir des opportunit\u00e9s d&#039;emploi.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/adsforchange.co\/en\/federation-envie-histoires-impact-insertion-professionnelle-federation-envie\/\" \/>\n<meta property=\"og:site_name\" content=\"Ads for change\" \/>\n<meta property=\"article:published_time\" content=\"2025-06-10T07:54:30+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-01-19T16:07:51+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/adsforchange.co\/wp-content\/uploads\/2025\/06\/Design-sans-titre-1-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"300\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Ouissem\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ouissem\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/adsforchange.co\\\/federation-envie-histoires-impact-insertion-professionnelle-federation-envie\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/adsforchange.co\\\/federation-envie-histoires-impact-insertion-professionnelle-federation-envie\\\/\"},\"author\":{\"name\":\"Ouissem\",\"@id\":\"https:\\\/\\\/adsforchange.co\\\/en\\\/#\\\/schema\\\/person\\\/53571591e4dd2c990388477e090eeb8e\"},\"headline\":\"F\u00e9d\u00e9ration Envie\",\"datePublished\":\"2025-06-10T07:54:30+00:00\",\"dateModified\":\"2026-01-19T16:07:51+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/adsforchange.co\\\/federation-envie-histoires-impact-insertion-professionnelle-federation-envie\\\/\"},\"wordCount\":419,\"publisher\":{\"@id\":\"https:\\\/\\\/adsforchange.co\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/adsforchange.co\\\/federation-envie-histoires-impact-insertion-professionnelle-federation-envie\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/adsforchange.co\\\/wp-content\\\/uploads\\\/2025\\\/06\\\/Design-sans-titre-1-1.png\",\"articleSection\":[\"Etude de cas ESS\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/adsforchange.co\\\/federation-envie-histoires-impact-insertion-professionnelle-federation-envie\\\/\",\"url\":\"https:\\\/\\\/adsforchange.co\\\/federation-envie-histoires-impact-insertion-professionnelle-federation-envie\\\/\",\"name\":\"F\u00e9d\u00e9ration Envie - Ads for change\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/adsforchange.co\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/adsforchange.co\\\/federation-envie-histoires-impact-insertion-professionnelle-federation-envie\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/adsforchange.co\\\/federation-envie-histoires-impact-insertion-professionnelle-federation-envie\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/adsforchange.co\\\/wp-content\\\/uploads\\\/2025\\\/06\\\/Design-sans-titre-1-1.png\",\"datePublished\":\"2025-06-10T07:54:30+00:00\",\"dateModified\":\"2026-01-19T16:07:51+00:00\",\"description\":\"Explorez l'histoire inspirante de l'association Envie, qui favorise l'insertion professionnelle \u00e0 travers l'\u00e9conomie circulaire, et d\u00e9couvrez comment elle aide \u00e0 briser les barri\u00e8res pour offrir des opportunit\u00e9s d'emploi.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/adsforchange.co\\\/federation-envie-histoires-impact-insertion-professionnelle-federation-envie\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/adsforchange.co\\\/federation-envie-histoires-impact-insertion-professionnelle-federation-envie\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/adsforchange.co\\\/federation-envie-histoires-impact-insertion-professionnelle-federation-envie\\\/#primaryimage\",\"url\":\"https:\\\/\\\/adsforchange.co\\\/wp-content\\\/uploads\\\/2025\\\/06\\\/Design-sans-titre-1-1.png\",\"contentUrl\":\"https:\\\/\\\/adsforchange.co\\\/wp-content\\\/uploads\\\/2025\\\/06\\\/Design-sans-titre-1-1.png\",\"width\":1000,\"height\":300},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/adsforchange.co\\\/federation-envie-histoires-impact-insertion-professionnelle-federation-envie\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\\\/\\\/adsforchange.co\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"F\u00e9d\u00e9ration Envie\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/adsforchange.co\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/adsforchange.co\\\/en\\\/\",\"name\":\"Ads for change\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/adsforchange.co\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/adsforchange.co\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/adsforchange.co\\\/en\\\/#organization\",\"name\":\"Ads for change\",\"url\":\"https:\\\/\\\/adsforchange.co\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/adsforchange.co\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/adsforchange.co\\\/wp-content\\\/uploads\\\/2025\\\/04\\\/logo-Ads-for-Change-vert-png-1-1.png\",\"contentUrl\":\"https:\\\/\\\/adsforchange.co\\\/wp-content\\\/uploads\\\/2025\\\/04\\\/logo-Ads-for-Change-vert-png-1-1.png\",\"width\":350,\"height\":68,\"caption\":\"Ads for change\"},\"image\":{\"@id\":\"https:\\\/\\\/adsforchange.co\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/company\\\/ads-for-change\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/adsforchange.co\\\/en\\\/#\\\/schema\\\/person\\\/53571591e4dd2c990388477e090eeb8e\",\"name\":\"Ouissem\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/adsforchange.co\\\/wp-content\\\/litespeed\\\/avatar\\\/5cffa21695cc3457551ba716cd043efe.jpg?ver=1779815068\",\"url\":\"https:\\\/\\\/adsforchange.co\\\/wp-content\\\/litespeed\\\/avatar\\\/5cffa21695cc3457551ba716cd043efe.jpg?ver=1779815068\",\"contentUrl\":\"https:\\\/\\\/adsforchange.co\\\/wp-content\\\/litespeed\\\/avatar\\\/5cffa21695cc3457551ba716cd043efe.jpg?ver=1779815068\",\"caption\":\"Ouissem\"},\"url\":\"https:\\\/\\\/adsforchange.co\\\/en\\\/author\\\/ouissem\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Envie Federation - Ads for change","description":"Explore the inspiring story of the Envie association, which promotes professional integration through the circular economy, and discover how it helps break down barriers to provide employment opportunities.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/adsforchange.co\/en\/federation-envie-histoires-impact-insertion-professionnelle-federation-envie\/","og_locale":"en_US","og_type":"article","og_title":"F\u00e9d\u00e9ration Envie - Ads for change","og_description":"Explorez l'histoire inspirante de l'association Envie, qui favorise l'insertion professionnelle \u00e0 travers l'\u00e9conomie circulaire, et d\u00e9couvrez comment elle aide \u00e0 briser les barri\u00e8res pour offrir des opportunit\u00e9s d'emploi.","og_url":"https:\/\/adsforchange.co\/en\/federation-envie-histoires-impact-insertion-professionnelle-federation-envie\/","og_site_name":"Ads for change","article_published_time":"2025-06-10T07:54:30+00:00","article_modified_time":"2026-01-19T16:07:51+00:00","og_image":[{"width":1000,"height":300,"url":"https:\/\/adsforchange.co\/wp-content\/uploads\/2025\/06\/Design-sans-titre-1-1.png","type":"image\/png"}],"author":"Ouissem","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Ouissem","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/adsforchange.co\/federation-envie-histoires-impact-insertion-professionnelle-federation-envie\/#article","isPartOf":{"@id":"https:\/\/adsforchange.co\/federation-envie-histoires-impact-insertion-professionnelle-federation-envie\/"},"author":{"name":"Ouissem","@id":"https:\/\/adsforchange.co\/en\/#\/schema\/person\/53571591e4dd2c990388477e090eeb8e"},"headline":"F\u00e9d\u00e9ration Envie","datePublished":"2025-06-10T07:54:30+00:00","dateModified":"2026-01-19T16:07:51+00:00","mainEntityOfPage":{"@id":"https:\/\/adsforchange.co\/federation-envie-histoires-impact-insertion-professionnelle-federation-envie\/"},"wordCount":419,"publisher":{"@id":"https:\/\/adsforchange.co\/en\/#organization"},"image":{"@id":"https:\/\/adsforchange.co\/federation-envie-histoires-impact-insertion-professionnelle-federation-envie\/#primaryimage"},"thumbnailUrl":"https:\/\/adsforchange.co\/wp-content\/uploads\/2025\/06\/Design-sans-titre-1-1.png","articleSection":["Etude de cas ESS"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/adsforchange.co\/federation-envie-histoires-impact-insertion-professionnelle-federation-envie\/","url":"https:\/\/adsforchange.co\/federation-envie-histoires-impact-insertion-professionnelle-federation-envie\/","name":"Envie Federation - Ads for change","isPartOf":{"@id":"https:\/\/adsforchange.co\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/adsforchange.co\/federation-envie-histoires-impact-insertion-professionnelle-federation-envie\/#primaryimage"},"image":{"@id":"https:\/\/adsforchange.co\/federation-envie-histoires-impact-insertion-professionnelle-federation-envie\/#primaryimage"},"thumbnailUrl":"https:\/\/adsforchange.co\/wp-content\/uploads\/2025\/06\/Design-sans-titre-1-1.png","datePublished":"2025-06-10T07:54:30+00:00","dateModified":"2026-01-19T16:07:51+00:00","description":"Explore the inspiring story of the Envie association, which promotes professional integration through the circular economy, and discover how it helps break down barriers to provide employment opportunities.","breadcrumb":{"@id":"https:\/\/adsforchange.co\/federation-envie-histoires-impact-insertion-professionnelle-federation-envie\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/adsforchange.co\/federation-envie-histoires-impact-insertion-professionnelle-federation-envie\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/adsforchange.co\/federation-envie-histoires-impact-insertion-professionnelle-federation-envie\/#primaryimage","url":"https:\/\/adsforchange.co\/wp-content\/uploads\/2025\/06\/Design-sans-titre-1-1.png","contentUrl":"https:\/\/adsforchange.co\/wp-content\/uploads\/2025\/06\/Design-sans-titre-1-1.png","width":1000,"height":300},{"@type":"BreadcrumbList","@id":"https:\/\/adsforchange.co\/federation-envie-histoires-impact-insertion-professionnelle-federation-envie\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/adsforchange.co\/en\/"},{"@type":"ListItem","position":2,"name":"F\u00e9d\u00e9ration Envie"}]},{"@type":"WebSite","@id":"https:\/\/adsforchange.co\/en\/#website","url":"https:\/\/adsforchange.co\/en\/","name":"Ads for change","description":"","publisher":{"@id":"https:\/\/adsforchange.co\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/adsforchange.co\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/adsforchange.co\/en\/#organization","name":"Ads for change","url":"https:\/\/adsforchange.co\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/adsforchange.co\/en\/#\/schema\/logo\/image\/","url":"https:\/\/adsforchange.co\/wp-content\/uploads\/2025\/04\/logo-Ads-for-Change-vert-png-1-1.png","contentUrl":"https:\/\/adsforchange.co\/wp-content\/uploads\/2025\/04\/logo-Ads-for-Change-vert-png-1-1.png","width":350,"height":68,"caption":"Ads for change"},"image":{"@id":"https:\/\/adsforchange.co\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.linkedin.com\/company\/ads-for-change\/"]},{"@type":"Person","@id":"https:\/\/adsforchange.co\/en\/#\/schema\/person\/53571591e4dd2c990388477e090eeb8e","name":"Ouissem","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/adsforchange.co\/wp-content\/litespeed\/avatar\/5cffa21695cc3457551ba716cd043efe.jpg?ver=1779815068","url":"https:\/\/adsforchange.co\/wp-content\/litespeed\/avatar\/5cffa21695cc3457551ba716cd043efe.jpg?ver=1779815068","contentUrl":"https:\/\/adsforchange.co\/wp-content\/litespeed\/avatar\/5cffa21695cc3457551ba716cd043efe.jpg?ver=1779815068","caption":"Ouissem"},"url":"https:\/\/adsforchange.co\/en\/author\/ouissem\/"}]}},"rttpg_featured_image_url":{"full":["https:\/\/adsforchange.co\/wp-content\/uploads\/2025\/06\/Design-sans-titre-1-1.png",1000,300,false],"landscape":["https:\/\/adsforchange.co\/wp-content\/uploads\/2025\/06\/Design-sans-titre-1-1.png",1000,300,false],"portraits":["https:\/\/adsforchange.co\/wp-content\/uploads\/2025\/06\/Design-sans-titre-1-1.png",1000,300,false],"thumbnail":["https:\/\/adsforchange.co\/wp-content\/uploads\/2025\/06\/Design-sans-titre-1-1-150x150.png",150,150,true],"medium":["https:\/\/adsforchange.co\/wp-content\/uploads\/2025\/06\/Design-sans-titre-1-1-300x90.png",300,90,true],"large":["https:\/\/adsforchange.co\/wp-content\/uploads\/2025\/06\/Design-sans-titre-1-1.png",640,192,false],"1536x1536":["https:\/\/adsforchange.co\/wp-content\/uploads\/2025\/06\/Design-sans-titre-1-1.png",1000,300,false],"2048x2048":["https:\/\/adsforchange.co\/wp-content\/uploads\/2025\/06\/Design-sans-titre-1-1.png",1000,300,false],"trp-custom-language-flag":["https:\/\/adsforchange.co\/wp-content\/uploads\/2025\/06\/Design-sans-titre-1-1-18x5.png",18,5,true],"technix-case-details":["https:\/\/adsforchange.co\/wp-content\/uploads\/2025\/06\/Design-sans-titre-1-1.png",1000,300,false]},"rttpg_author":{"display_name":"Ouissem","author_link":"https:\/\/adsforchange.co\/en\/author\/ouissem\/"},"rttpg_comment":0,"rttpg_category":"<a href=\"https:\/\/adsforchange.co\/en\/category\/etude-de-cas-ess\/\" rel=\"category tag\">Etude de cas ESS<\/a>","rttpg_excerpt":"G\u00e9n\u00e9rer +200k\u20ac de ventes reconditionn\u00e9s\u00a0 avec la F\u00e9d\u00e9ration Envie La F\u00e9d\u00e9ration Envie avait un objectif ambitieux : d\u00e9velopper son chiffre d\u2019affaires en magasin et en ligne sur tout le territoire, tout en s\u2019appuyant sur une strat\u00e9gie d\u2019\u00e9conomie circulaire. Cependant, leur compte Ad Grants souffrait d\u2019une visibilit\u00e9 limit\u00e9e, ne diffusant que sur le nom de la&hellip;","_links":{"self":[{"href":"https:\/\/adsforchange.co\/en\/wp-json\/wp\/v2\/posts\/3128","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/adsforchange.co\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/adsforchange.co\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/adsforchange.co\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/adsforchange.co\/en\/wp-json\/wp\/v2\/comments?post=3128"}],"version-history":[{"count":33,"href":"https:\/\/adsforchange.co\/en\/wp-json\/wp\/v2\/posts\/3128\/revisions"}],"predecessor-version":[{"id":3796,"href":"https:\/\/adsforchange.co\/en\/wp-json\/wp\/v2\/posts\/3128\/revisions\/3796"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/adsforchange.co\/en\/wp-json\/wp\/v2\/media\/3765"}],"wp:attachment":[{"href":"https:\/\/adsforchange.co\/en\/wp-json\/wp\/v2\/media?parent=3128"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/adsforchange.co\/en\/wp-json\/wp\/v2\/categories?post=3128"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/adsforchange.co\/en\/wp-json\/wp\/v2\/tags?post=3128"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}