{"id":3305,"date":"2025-07-10T08:08:32","date_gmt":"2025-07-10T08:08:32","guid":{"rendered":"https:\/\/adsforchange.co\/?p=3305"},"modified":"2025-10-09T09:29:40","modified_gmt":"2025-10-09T09:29:40","slug":"compte-google-ad-grants-nouveau-processus-simplifie","status":"publish","type":"post","link":"https:\/\/adsforchange.co\/en\/compte-google-ad-grants-nouveau-processus-simplifie\/","title":{"rendered":"Google Ad Grants Account: New Simplified Process"},"content":{"rendered":"
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Nonprofits play a vital role in our society, and online advertising can greatly help them achieve their goals. Google Ad Grants offers nonprofits a unique opportunity to access free advertising on Google. Traditionally, nonprofits had to use platforms such as Solidatech and TechSoup to obtain a Google Ad Grants account. However, since June 2023, thanks to a new collaboration between Percent and Google for Nonprofits, the process has been simplified and optimized. In this article, we will explain in detail the new process for obtaining a Google Ad Grants account through Percent, as well as the differences from the previous process.<\/span><\/em><\/div>\n<\/div>\n
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What are Google Ad Grants?<\/h2>\n
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Before diving into the details of the process, it's important to understand what Google Ad Grants is. It's a free online advertising program offered by Google to nonprofit organizations. Through Google Ad Grants, nonprofits can access free ads on Google Search, allowing them to reach a wider audience, promote their initiatives, and raise funds for their projects.<\/span><\/div>\n<\/div>\n

The Old Process via Solidatech and TechSoup<\/h2>\n
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Previously, nonprofits interested in Google Ad Grants had to go through Solidatech and TechSoup to obtain an account. These platforms acted as intermediaries between nonprofits and Google, facilitating the registration and eligibility verification process. However, while these platforms were helpful, they could sometimes lead to delays of more than four weeks and administrative complications.<\/p>\n

The new process through Percent has several key differences compared to the old process through Solidatech and TechSoup:<\/h3>\n

a. Simplification and speed:<\/strong><\/h3>\n

\u00a0Percent makes it easier to apply for a Google Ad Grants account. Nonprofits can apply directly to\u00a0Google for Nonprofits<\/a>, thus avoiding the additional steps related to Solidatech and TechSoup. This allows for faster processing of the request and reduces waiting times by more than 2-3 weeks.<\/p>\n

b. A support service that responds in case of problems.<\/strong><\/h3>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

Key steps of the new process<\/span><\/p>\n

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1. Apply to\u00a0Google for Nonprofits<\/a>\u00a0(5 min):<\/strong><\/h3>\n

Interested associations fill out a reclassification form, indicating their name\/RNA number, their cause and their contact details.<\/p>\n

 <\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

\"Just<\/p>\n

\"Just<\/p>\n

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2. Assessment and planning:<\/h2>\n

Following requalification, the Percent team carefully reviews the information provided by the association and assesses its eligibility for Google Ad Grants within 5 business days. Requests for clarification and documentation may be requested.<\/p>\n

3. Activate the Google Ad Grants offer:<\/h2>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

\"Just<\/p>\n

 <\/p>\n

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Once your organization is verified on Google for Nonprofits, you can log in to your account, click \u201cActivate Products\u201d and then \u201cGet Started\u201d in the Google Ad Grants block to fill out the form, which has remained the same.<\/p>\n

Percent's new process for obtaining a Google Ad Grants account offers nonprofits a streamlined approach. By eliminating middlemen and offering complete account management, Percent allows nonprofits to focus on their core mission while benefiting from optimized advertising campaigns. If your Google Ad Grants application has never been successful, now's the time to try again. We obtain Google Ad Grants accounts for all nonprofits for free.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"

Les associations jouent un r\u00f4le essentiel dans notre soci\u00e9t\u00e9, et l’utilisation de la publicit\u00e9 en ligne peut grandement les aider \u00e0 atteindre leurs objectifs. Google Ad Grants offre aux associations une opportunit\u00e9 unique d’acc\u00e9der gratuitement \u00e0 la publicit\u00e9 sur Google. Traditionnellement, les associations devaient passer par des plateformes telles que Solidatech et TechSoup pour obtenir […]<\/p>\n","protected":false},"author":3,"featured_media":3320,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[6],"tags":[],"class_list":["post-3305","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-association"],"acf":[],"yoast_head":"\nCompte Google Ad Grants : nouveau processus simplifi\u00e9 - Ads for change<\/title>\n<meta name=\"description\" content=\"Article d\u00e9taillant le nouveau processus simplifi\u00e9 pour obtenir un compte Google Ad Grants via Percent, rempla\u00e7ant l\u2019ancien syst\u00e8me.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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href=\"https:\/\/adsforchange.co\/en\/category\/association\/\" rel=\"category tag\">Association<\/a>","rttpg_excerpt":"Les associations jouent un r\u00f4le essentiel dans notre soci\u00e9t\u00e9, et l’utilisation de la publicit\u00e9 en ligne peut grandement les aider \u00e0 atteindre leurs objectifs. 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