To create a website

A website is the cornerstone of any online marketing strategy. It's essential for nonprofits to have a well-designed, user-friendly website that showcases their mission, activities, and achievements. Here are some of the website builder tools we recommend for nonprofits:

1. WordPress

WordPress is a website content management system that allows associations to create professional, easily editable, and mobile-friendly websites.

2. webflow

This no-code site builder allows you to create complex websites while having control over them without the intervention of developers.

3. Wix

Wix is an online website builder that offers ready-made templates to help nonprofits quickly create a professional website. Wix also offers tools for capturing, nurturing, and automating leads.

4. Squarespace

Squarespace is a website building platform that offers customizable templates and advanced features to help nonprofits create a professional website. It's the best option if you're looking for a showcase, informative, and stylish website.

To be present on social networks

Social media is a powerful online marketing tool for nonprofits. It allows them to connect with their audience, share their mission, and promote their activities. Here are some of the most effective social media platforms, based on their audience:

1. Facebook

Facebook is the largest social media platform with over 2.7 billion active users. Nonprofits can create a Facebook page to share their mission, activities, and upcoming events. Facebook fundraising is also an interesting and free option for raising funds.

2. Twitter

Twitter is another popular social network for nonprofits working with journalists, policymakers, and local governments. It allows nonprofits to quickly share information and interact with their audiences.

3. Instagram

Instagram is a photo and video sharing platform popular among young people. Nonprofits can use it to share photos and videos of their activities and missions.

To advertise online

Online advertising is an effective marketing strategy for associations looking to reach a wider audience. Here are some of the most popular online advertising tools:

1. Google Ad Grants

Google Ad Grants is a program that allows nonprofits to obtain free advertising on Google. These ads can help nonprofits reach a wider audience and raise awareness. You can find out more in our dedicated article.

2. Facebook Ads

Facebook Ads is an online advertising tool that allows nonprofits to target their audience based on age, geographic location, and interests.

3. Google Ads

Google Ads is an online advertising tool that allows nonprofits to create targeted ads that appear on Google search results pages.