01Legal information
Privacy Policy
Last updated: 27 September 2026
This policy explains how Ads for Change Agency processes the personal data of people who visit adsforchange.co or contact us, in accordance with the General Data Protection Regulation (GDPR) and the French Data Protection Act.
Data controller
Ads for Change Agency, a simplified joint-stock company registered with the Paris Trade and Companies Register under number 977 818 608, whose registered office is at 9 rue des Colonnes, 75002 Paris, France. Contact: hello@adsforchange.co.
Data we collect
- Contact form: name, email address, type of organisation and message.
- Support request form (Tally): the information you enter, such as your contact details, your organisation and your needs.
- Newsletter (Substack): email address.
- Browsing data, only if you accept it: pages viewed, where the visit comes from, interactions with the website, cookie identifiers, device and browser type.
Purposes and legal bases
- Answering your requests and offering our support: steps taken at your request before a contract.
- Contacting you again for business development: the legitimate interest of Ads for Change Agency. You can object at any time.
- Sending you the newsletter: your consent, which you can withdraw in every issue.
- Measuring the website's audience, understanding how it is used and measuring the effectiveness of our advertising campaigns: your consent, collected through the cookie banner.
- Hosting the website and keeping it secure: legitimate interest.
Retention periods
- Requests and prospects: 3 years from the last contact.
- Clients: the length of the contract, then the legal retention periods (accounting obligations in particular).
- Newsletter: until you unsubscribe.
- Cookies and trackers: 13 months at most. Your choice in the cookie banner is kept for 12 months, then asked again.
Recipients and processors
Your data is processed by the Ads for Change team and by the following technical providers, acting on our behalf:
- Netlify, Inc. (United States): website hosting and receipt of contact form messages.
- Tally BV (Belgium): support request form.
- Substack, Inc. (United States): newsletter.
- Google Ireland Limited and Google LLC: Google Tag Manager, Google Analytics and Google Ads, if you accept them.
- LinkedIn Ireland Unlimited Company: measurement of our LinkedIn campaigns, if you accept it.
- Hotjar Ltd (Malta): analysis of how the website is used, if you accept it.
- CMP for Change: recording of your cookie choices.
We never sell or hand over your data.
Transfers outside the European Union
Some providers are based in the United States. These transfers are covered by the EU–US Data Privacy Framework when the provider is certified under it, or otherwise by the European Commission's standard contractual clauses.
Cookies and trackers
On your first visit, a banner lets you accept, refuse or customise cookies. Audience measurement and advertising trackers are only used with your consent; refusing does not prevent you from browsing the website. You can change your choice at any time with the “Cookie settings” link at the bottom of every page, or the round button at the bottom left of the screen.
- Necessary: recording of your consent choice.
- Audience measurement: Google Analytics, Hotjar.
- Advertising and marketing: Google Ads, LinkedIn.
YouTube videos in articles only load when you click them, from the youtube-nocookie.com domain.
Your rights
You have the right to access, rectify, erase, restrict, object to and port your data, the right to withdraw your consent at any time and the right to set instructions for what happens to your data after your death. To exercise them, write to hello@adsforchange.co; we reply within one month.
If, after contacting us, you believe your rights have not been respected, you can lodge a complaint with the CNIL, the French data protection authority (www.cnil.fr).
